Black FRIDAY!

Buy more, save more.*

20% off $100+ | 25% off $200+ | 30% off $300+


Black FRIDAY!

Buy more, save more.*

20% off $100+
25% off $200+
30% off $300+

AG Rewards Deal of the Day

$25

Bonus Reward*

when you buy select Collector Series dolls

Available today only. Limited quantities.

AG Rewards Deal of the Day

$25

Bonus Reward*

when you buy select Collector Series dolls

Available today only. Limited quantities.

Molly, 1944

AG Rewards Deal of the Day

$25

Bonus Reward*

when you buy select Collector Series dolls

Available today only. Limited quantities.

AG Rewards Deal of the Day

$25

Bonus Reward*

when you buy select Collector Series dolls

Available today only. Limited quantities.

Molly, 1944

Epic deals up to 65% off

Epic deals up to 65% off

Bring home Black Friday's best savings

Get the ultimate gift in time!

Order Create Your Own dolls by Monday 12/2 for Christmas & Hanukkah delivery

Top gifts of the season

Top gifts of the season

Bestsellers


Bestsellers


Surprise her with something new,
and make her wish come true

Surprise her with something new, and make her wish come true

Top gift sets

All-in-one wishes for under the tree

Top gift sets

All-in-one wishes for under the tree

Disney | American Girl. Moana 2. New.

Launching exclusively online

The new Disney Moana Doll is sailing this way!

Disney | American Girl

Baking spirits bright

Give sweetness with our Girl of the Year's baking world

Disney | American Girl

Jump through the decades

Journey with Julie and other historical characters

Disney | American Girl

Friends for every season

Find a bestie that will live in her heart forever

New arrivals

New arrivals




Share a day to remember forever


Endless memories are in store when you visit American Girl®!











Share a day to remember forever

Endless memories are in store when
you visit American Girl®!




Share a day to remember forever


Endless memories are in store when you visit American Girl®!


Share a day to remember forever

Endless memories are in store when
you visit American Girl®!

Make memories together at our stores

Make memories together at our stores

Meet our dolls

Meet our dolls

American Girl Win Your Wishlist Sweepstakes

Now through Nov. 30

Enter for a chance to win up to $500 in gifts*

American Girl

Win Your Wishlist Sweepstakes

Now through Nov. 30
Enter for a chance to win

up to $500 in gifts*

Room to grow

Room to grow

American Girl® dolls are designed for every age and stage—crafted with care to be loved for generations to come

*No more than 8,000 created worldwide

Find your inner star